Hovercraft is a full-service and brand focused creative studio. They are a small team of designers who work together to create a broad and diverse selection of illustrations and designs for commission.
I find these selection of their work very influential for my upcoming project, mainly the way they are able to apply one initial design or 'logo' to a wide range of products.
I am also rather interested in their use of circles to form the main symbol or logo.
Here is a typical example of how Hovercraft have attached the 'Riffle' Logo to a range of products including, packaging, menus, placemats. I feel i could use this style of work in my own project, but use it in a more suitable way, given my title of 'Travel'
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